SRK's novel strategy to promote his films Ra.One & Don 2

Everyone's talking about RA.ON

E and DON 2. The two biggies, starring SRK, will be releasing in quick succession, on 26 October and 23 December, respectively. However, everyone's wondering if the promotions will overlap, since there's not much gap between the two releases. Ideally, the moment SRK completes promoting RA.ONE, he will soon move on to DON 2, which might lead to overexposure for the star in question.

However, SRK, Ritesh Sidhwani and Farhan Akhtar have decided to promote the two films simultaneously from September onwards. In fact, the trio has thought of a brilliant idea, which would help promote the two biggies at one go. So all you SRK fans worldwide, await your fav star unleash a new marketing plan/strategy of his films in the forthcoming weeks. SRK has been a frontrunner when it comes to marketing his movies. Now he's sure to bowl you over with a new strategy. Await details!